Philosophy of Giving
Preserving American Traditions
UST believes in supporting organizations which provide for, enhance and are aligned with the lifestyle interests and values of our adult consumers. Those lifestyle interests are primarily focused on fishing, hunting, motor sports, rodeo and bull riding. In addition, funding consideration is given to:
- Operation Ranger – USSTC’s signature program that donates Polaris Ranger all-terrain vehicles to deserving emergency services organizations
- Organizations that help preserve natural resources
- National Intercollegiate Rodeo Association through scholarship awards to adult rodeo athletes
- Pro Rodeo Hall of Fame & Museum of the American Cowboy
- Programs that strengthen relationships with our customers, adult consumers and employees
