To enable us to always meet the expectations of our adult consumers, shareholders, and other constituencies, UST has defined a set of core values for our operations that we call USTogether. By applying these values - which fall within the following six categories - at all levels and across all areas of the company, we are confident of our ability to achieve the ambitious goals we have set for our business.
Our People
We are committed to developing and maintaining a talented, dedicated and responsible workforce built on personal and business integrity. We:
- Strive to create an environment that will ensure that we all benefit from the creativity, innovation and experience of a dynamic, diverse and inspired workforce.
- Seek an appropriate balance between work and family.
- Value individual development and reward based on merit.
- Value open communication, feedback and teamwork based on mutual respect and trust.
- Demonstrate personal and business integrity and act in the best interest of the company.
Our Customers
We understand the critical importance of customer service to our success and will strive to excel at it in everything we do. We:
- Value customer service that applies to both internal and external customers.
- Are committed to investing in technologies that allow us to be a leader in service.
- Are committed to building partnerships and alliances with those customers who view our products as strategic to their businesses.
- Are committed to providing our customers with a range of quality products to meet the preferences of their consumers.
Our Consumers
We recognize that our consumers drive our business and satisfying their preferences is fundamental to our success. We:
- Recognize and value the unique role our company and our products have in the lifestyles of our consumers.
- Believe in freedom of choice for adult consumers.
- Market and sell our products in a socially responsible manner.
- Strive to seek out and value our consumers' opinions.
Our Products
In our business pursuits, we will strive to produce, market and sell quality products to exceed the expectations of our consumers and set the standards of excellence within the industries in which we compete. We:
- Will create products that are recognized as the finest in their business segments.
- Will continuously improve existing products and processes that improve the value equation for our consumers.
- Will develop new products that fulfill opportunities in emerging new markets and changing consumer preferences.
- Will continually strive to create products with cost-effective processes while maintaining our high-quality standards.
Our Shareholders
We recognize that our shareholders are the true owners of our business and we dedicate our resources to increasing our shareholder value. We:
- Are committed to profitably growing our business.
- Strive to allocate resources to the best opportunities.
Our Community
As a corporate citizen, we support community activities that reflect the values of our employees, stakeholders and consumers. We:
- Seek to improve the quality of the communities where our employees, stakeholders and consumers live.
- Value employees who volunteer their time and resources to the communities where they live and work.
